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Question -
Marketing Management
Polygon Engineering Plastics Ltd.
Polygon Engineering Plastics Ltd (PEP) is a supplier of engineering plastics to injection moulding and plastic forming manufacturers. The majority of their annual sales value comes from their supply of raw materials to the many producers of the “Euro Pallet” which is a standard size and specification pallet used universally across Europe and more increasingly throughout the world for the transportation of goods by land, sea and air. The Euro Pallet is made by the injection moulding process and PEP supply the raw material in granular form to the pallet manufacturers.
PEP has just developed a new material which can be moulded in exactly the same manner as a conventiona ...Read More

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