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Key Topics
- Requirement
- Solution
- Introduction
- Visitor economy and the co-creation of experiences
- A review of conflict at attractions and destinations
- Visitor behaviour, motivation and involvement
- Stakeholders in visitor experiences: Ethics and sustainability
- Overview of principles and practices of visitor management
- The planning and designing process of visitor experiences
- Setting, facilities and spatial design in visitor management
- Operational and program design in visitor management
- Policy and strategy for the visitor economy
- Risk management and the legal environment
- Assessment of experiential visitor outcomes
- Future trends in visitor behaviour and management
- Subject overview, synthesis and reflection
- Reference:
Requirement
1- Write a report on Visitors' behavior and management in 1500 words.
Solution
Introduction
In the economy of Australia, the service sector is considered to be one of the most important industrial units. The generation of employment and production mostly comes from this sector only. The service exports in Australia are taken hold by international education and tourism. Tourism and international education in Australia are commonly known as industries as they are basically the summation of the industries those are defined and classified formally and are related to the activity of the economy while supplying certain services or goods (Opus.lib.uts.edu.au, 2019). This is why;the international education and tourism are described according to the types of transactions those are involved. The travel services in Australia are mostly dominated by the travel services exports which are taken hold by the education and tourism services.
Visitor economy and the co-creation of experiences
Customers generally prefer to go on their own trail and as a result there is a constant growth of demand from the part of the customers. The relationship between the companies and customer seems to change where the customers are constantly gaining their domination, control and power (Tourism.sa.gov.au, 2019). There is a famous defence against the competition for example, the company those are organisation and product centred which leads to new and innovative ways to increase the variety in products. This has been highly dominated by the co-creation of experiences as a value basis and for innovation in the future.
A review of conflict at attractions and destinations
Mostly the tourist places and destinations are often subjected to terrorism. The heritage places are naturally subjected to the welfare procedure as taken by the government. So there might be a risk of the action taken by the foreign bodies which is not actually violence but a pressure from the external bodies like the withholding of aid, restrictions on trade, disputes in territory, diplomatic pressures, etc. (Kusoa.edu.np, 2019). These non-violent acts are somewhat overhauled into violent acts like cross border conflict to all-out war.
Visitor behaviour, motivation and involvement
Visitors always look into the cultural and socio-economical context of the country. Just like in the tourism of Australia people are more into the involvement procedure of the politics which possess a great lot influence upon the tourism condition in that country (Heitmann, 2011). Visitors get motivation through the peace and prospects of the foreign relation with the country of the visitor to the Australia.
Stakeholders in visitor experiences: Ethics and sustainability
Local residents play an important and pivotal role in the management and enhancement of the destination that creates their character on the platform of the ethics and visitors that have been huge foreseen. A survey based online paid entry attractions in Australia which was used to examine the importance of the local residents in the decision making of the manager (T. Byrd, 2007). In Australia it is the salient features of the local residents to make their own decisions of ethics and sustainability. But it is seen in a study that the managers do not tend to favour the local residents rather the engagement of the local residents are bit of informative in style.
Overview of principles and practices of visitor management
The principles and practices of the management of the visitor or tourist are listed below:
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Appropriate and efficient in the usage of the acceptable policies for the respectful tourist and other efficient use in the restricted areas so as to preserve the values, aim, objectives and purpose of that place.
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There should be opportunities for recreation in the places of tourism and it should be diversified in nature. Some of these places will include the natural destinations which are non-developed.
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The level of services must be identified by the organisational areas which are protected so to provide the destinations for the visitors. This will be invariably having a relation to the management of risks, and the broad spectrum of recreation.
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The visitors must be well informed and well advised by the tourism department before their arrival to the protected areas; investments must be done to provide information to the visitors regarding the areas which are under protection (Mccool, Stephen & Wildland, Professor & Management, Recreation, 2002).
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The visitors must be provided with well-equipped sanitation facilities, food and beverage services, recreational services, retail services, accommodation services, etc.
The planning and designing process of visitor experiences
The tourism and travel management department must provide their essential services like food, sanitation, accommodation, health care, etc. to the visitors. The visitor should experience the cultural dynamo of the destinations which they are going to check in (Airandspace.si.edu, 2019). They must understand the standards and policies with prior information for the restricted places they are going to visit.
Setting, facilities and spatial design in visitor management
The visitors are to be paid with utmost facilities and innovative accommodation management by the tourism department. The process of this management covers the booking, cleaning, maintenance services, servicing, safety, health, and other revenue management considerations (Candrea & Ispas, 2009). The accommodation must be provided with the well-designed spatial rooms and bathrooms and that should also have to be safe and hygienic. Other facilities like food and beverages where the tourist places must provide these facilities to the visitors, visiting researchers, etc.
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Place Your OrderOperational and program design in visitor management
The operational and program design in the visitor management are provided below:
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The quality of the place or the site which needs to well-designed, clean, well-maintained, weed free, safe, non-vandalised, etc. This should be an integral part of the restricted places those who host visitors.
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It is mandatory to take every note about the visitor which would include the presence and absence data of the visitors, feedback from the customer services, contribution of the volunteer hours, attitude of the visitors and other information (Spenceley et al., 2015).
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The access to the protected areas could be on foot, or by any supporting animals, through vehicles, aircrafts, boats, and by any other submersible vehicles and through a variety of paths like roads, tunnels, bridges, and walkways (Spenceley et al., 2015).
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The visitors those who want to go into protected areas must be followed by well efficient, well informed, well trained staffs and personnel so that the visitors can get invaluable guidance and information about the restricted destination (Spenceley et al., 2015).
Policy and strategy for the visitor economy
The policy and strategy in the visitor economy are provided below:
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Appropriate and efficient in the usage of the acceptable policies for the respectful tourist and other efficient use in the restricted areas so as to preserve the values, aim, objectives and purpose of that place.
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There should be opportunities for recreation in the places of tourism and it should be diversified in nature. Some of these places will include the natural destinations which are non-developed (Culturehive.co.uk, 2019).
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Protection is to be given the local peoples byprotecting restricted areas, as they play a very pivotal role in maintaining the quality of the protected places so the that the people from the local places always gets its advantages from the purpose.
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The demand and supply management of the high quality destination influences on the demand which is required to be directly related to the reliable supply strategy (Culturehive.co.uk, 2019).
Risk management and the legal environment
It is to be noted that no harm is caused on the local areas which are under the areas of restrictions. So the initiative must be taken on planning a sustainable tourism where it is defined as a “tourism that takes full account of its current and future economic, social and environmental impacts, addressing the visitors, the industry, the environment and host communities” by UNEP and UNWTO (Opentextbc.ca, 2019).
Assessment of experiential visitor outcomes
After the proper customer feedback is provided then the assessment can be done based on those feedbacks as provided by the visitors or customers. Any changes in taste and preferences of the customers could be provided as the platform for the company to change its value based on the experiential outcomes (Barnes et al., 2019). This will improvise the structure of management in the tourism business.
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Future trends in visitor behaviour and management
Visitors today are lot more into the ecotourism and sustainable tourism. The corporate tourism world is focusing more into the tourism operation within restricted areas which are licensed to operate (Kapiki, Soultana, 2012). The corporate houses are more interested in the policies those are based on the environment, culture, society and towards the local economy. The ecotourism operation will provide high quality education on environment to the visitors so that they can be well acquainted with the sustainable strategy in enhancing the ecological factors of the restricted areas.
Subject overview, synthesis and reflection
Presently, the tourism industry in Australia has possessed a wide market all over the country. They are welcoming visitors from several other countries, and also the researchers to get more acquainted with the country and to experience the hobs and knobs of the country. Tourism and international education in Australia are commonly known as industries as they are basically the summation of the industries those are defined and classified formally and are related to the activity of the economy while supplying certain services or goods. So the visitor economy must be initiated to formulate the well-being of the local residents while protecting the area of restriction.
Reference:
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Airandspace.si.edu (2019). Retrieved from http://airandspace.si.edu/rfp/exhibitions/files/j1-exhibition-guidelines/3/Planning%20for%20Interpretation%20and%20Visitor%20Experience.pdf
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Barnes, Stuart & Mattsson, Jan & Sørensen, Flemming & Friis Jensen, Jens. (2019). the Mediating Effect of Experiential Value on Tourist Outcomes from Encounter-Based Experiences. Journal of Travel Research. 10.1177/0047287519837386.
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Candrea, Adina & Ispas, Ana. (2009). Visitor Management, a Tool for Sustainable Tourism Development in Protected Areas. Bulletin of the Transilvania University of Brasov. Series V: Economic Sciences. 2 (51).
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Chapter 11. Risk Management and Legal Liability – Introduction to Tourism and Hospitality in BC. Opentextbc.ca (2019). Retrieved from https://opentextbc.ca/introtourism/chapter/chapter-11-risk-management-and-legal-liability/
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Culturehive.co.uk (2019). Retrieved from http://culturehive.co.uk/wp-content/uploads/2013/04/Understanding-the-Visitor-Economy.pdf
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Heitmann, S. (2011). Tourist behaviour and tourism motivation. Research Themes for Tourism. 31-44.
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Kapiki, Soultana. (2012). Current and Future Trends in Tourism and Hospitality. The Case of Greece. International Journal of Economic Practices and Theories.
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Kusoa.edu.np (2019). Retrieved from https://kusoa.edu.np/wp-content/uploads/2018/08/Tourism-Amidst-Armed-Conflict.pdf
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Mccool, Stephen & Wildland, Professor & Management, Recreation. (2002). Principles and Concepts for Managing Visitor Impacts in Protected Areas.
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Opus.lib.uts.edu.au (2019). Retrieved from https://opus.lib.uts.edu.au/bitstream/10453/16847/1/2010002806OK.pdf
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Spenceley, Anna & Kohl, Jon & McArthur, Simon & Myles, Peter & Notarianni, Marcello & Paleczny, Dan & Pickering, Catherine & Worboys, Graeme. (2015). Visitor management.
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T. Byrd, Erick. (2007). Stakeholders in sustainable tourism development and their roles: Applying stakeholder theory to sustainable tourism development. Tourism Review. 62. 6-13. 10.1108/16605370780000309.
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Tourism.sa.gov.au (2019). Retrieved from https://tourism.sa.gov.au/documents/CORP/documentMedia.ashx?A=%7B0602CD80-E871-4972-A1BE-51A09CA81D57%7D&B=True
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